Manfred must go. How and from whom to choose his successor?

Thomas Boswell

Should this man be baseball’s next commissioner—and none too soon?

Major league baseball’s lockout continues apace. So does the egg on commissioner Rob Manfred’s face, even if Manfred doesn’t acknowledge it.

Bad enough: Few involved in the lockout directly, and few observing it closely, comprehend what Steven Goldman, a Baseball Prospectus writer and (in Forging Genius) the most incisive analyst of Casey Stengel’s success as a Yankee manager, comprehends with little effort and lots of sense:

If one feels the owners have somehow been shortchanged by the players in the past or would be unfairly impacted by the players’ proposals, among them a shortening of the paths to arbitration and free agency, make an objective argument for why this is so. Similarly, if one believes the players do not currently receive their fair share of baseball’s revenues, then prove it as best one is able. Failing to do either is to admit to being a kneejerk partisan. Telling other people that they’re wrong and deserve less money than they’re asking for isn’t just something you can have an opinion on, like whether or not you like creamed spinach . . .

. . . As has been related here and elsewhere, the players’ share of revenue has been falling as owners emphasize younger players. The value of free agency has resultantly been diminished, and whereas some players are still cleaning up, there is an increasing number of players who don’t last long enough to escape Pittsburgh and get some of that sweet Dodgers swag. Simultaneously, not only do the owners not open their books to the players, many of them are clearly not trying. We know that without seeing the books because we as fans can see the teams, see the minimal payroll, note the revenue-sharing payments vanishing without a trace, not to mention the increasing amounts of online and non-baseball revenue that teams now collect. We have to be fair, but we don’t have to be stupid.

Worse: Major League Baseball-owned MLB Network’s summary dismissal of longtime baseball writer/television analyst Ken Rosenthal, over comparatively benign critiques of Manfred published elsewhere eighteen months earlier, has brought corresponding questions to a boil. None seems more glaring than the one asking not whether Manfred’s competent to continue, but whether baseball needs an entirely new way to choose his successors.

The owners hire a commissioner. They can fire him any old time they please, so long as they pay him over the remaining time for which his contract calls. But nobody else in the game has a vote on the hiring. This can and has created a few, shall we say, problems in the past. With the game in Manfred’s hands, it’s made those problems seem like brief if rude interruptions.

Manfred’s current contract expires in 2024. So long as the owners continue to believe he operates by the maxim that the good of the game equals making money for them, his job is safe. Never mind suppressing free agency’s cumulative value; never mind treating the play of the game as a perverse Rube Goldberg experiment to be bent toward the attention-and-thought-challenged; never mind monkeying around with basic equipment such as the baseballs themselves; never mind its owned-and-operated media franchise strong-arming a reporter daring to question Manfred’s competence.

The players have no say in choosing the game’s maximum steward and administrator. Neither do those who manage and coach them. Neither do those charged with keeping the games honest, the umpires, never mind that the umpires have their own issues that Manfred has proven distinctly disinterested in addressing too often. Hands up to everyone who thinks there’s something very wrong with that.

Very well, you holdouts. Allow me to ask you two questions I’ve raised or addressed in the past. 1) Do you buy tickets to baseball games for the distinct pleasure of seeing your team’s owner(s)? (You Yankee fans of the 1980s fed up with George Steinbrenner’s act and hoping to let him have it, sit down, you’re outliers.) 2) Do you believe the commissioner should quit trying to fix what isn’t broken but leave what is broken alone to fix itself?

If you answered no to both, good. Now, hear me out further.

There’s no valid reason on earth why the commissioner should be chosen among the owners alone. Imagine if the president of the United States could be elected solely by the nation’s state governors. That would be seen, rightly enough, as an abomination. Now, if you agree the presidency should be filled by the people acting through the electors chosen based upon the people’s votes, why would you agree that baseball’s commissioner should be chosen solely by the designated voters from thirty ownerships?

Major league baseball has not just thirty owners but approximately 1,200 players, based upon the 40-man rosters. It also has thirty managers overseeing their players and their coaching staffs, and 76 umpires spread among nineteen umpiring crews. There is no sensible reason anyone can exhume why voting for the commissioner shouldn’t include the player representatives for all thirty major league teams, their managers, and the nineteen chiefs representing their crews.

Perhaps, then, a commmissioner elected thus would be inclined better to see the complete picture and not just the portions that equal maximum revenues on which to base future owner shenanigans. And that provokes the next but just as critical question: from among whom should the game’s next commissioner be chosen?

The Selig-to-Manfred era has made plain enough that the next commissioner shouldn’t come from among the owners. Neither should the next commissioner come from among anyone who’s worked in a front office. Nor should the next commissioner come from among the players, the managers/coaches, or the umpires. The perception of certain preternatural biases would be overwhelming enough from among them, even to those who tend to forget those attached to those chosen by the owners alone.

Prior to the Selig-Manfred era, commissioners were a federal judge (Kenesaw Mountain Landis), a former governor and U.S. senator (Happy Chandler), a sportswriter turned president of the National League (Ford Frick), a retired Air Force general (Spike Eckert), a lawyer who’d been the National League’s attorney (Bowie Kuhn), a travel executive turned U.S. Olympics organiser (Peter Ueberroth), a Yale scholar-turned-president-turned National League president (A. Bartlett Giamatti), and an entertainment attorney turned president of Columbia Pictures (Fay Vincent).

Setting aside issues that may or may not have soiled those commissionerships, the deep record shows that only one of those pre-Selig-Manfred commissioners had little enough knowledge or even love of the game: The retired Air Force general (his hiring provoked a sportswriting wag to dub him the Unknown Soldier) played a very little baseball in his youth and was known otherwise to prefer squash, tennis, golf, polo and horse jumping.

The best you could say of him is that he hired the first African-American to hold a major job in the commissioner’s office. To his eternal credit, Eckert broke the colour line in baseball’s administration when he hired Hall of Famer Monte Irvin as assistant director of public relations and promotion operations. Eckert’s successor Kuhn put Irvin in full charge of it, a job Irvin did until he resigned when Kuhn did in 1984.

Since it’s not unprecedented to have a sportswriter/broadcaster become baseball’s commissioner when he grew up, never mind his inability a) to shake the presence of the man (Babe Ruth) for whom he once ghost-wrote or b) to act decisively as commissioner unless it threatened a) (Ford Frick might as well have been nicknamed “It’s a League Matter”), I can think of a very solid candidate.

No, silly, not Bob Costas, whom two-thirds of the world (including me, once upon a time) thought as strongly that he should have the job as Costas thought he shouldn’t, often vociferously. But the candidate I have in mind is a retired longtime baseball writer of impeccable talent, established insight, and genuine love of the game. (Why he hasn’t been elected to the writers’ wing of the Hall of Fame remains a mystery to me, too.)

He has a concurrent love for golf but is not otherwise sinister. He is known to have walked a very even line between the self-imploding fooleries of the owners and the sometimes self-defeating strategems of the players. He has been known to suffer neither fools nor malcompetent umpires gladly. His knowledge and love of the game is rivaled only by that of the commissioner least apologetic about expressing it ostentatiously if lyrically, the ill-fated Giamatti.

There are five books collecting his best work to present as evidence so far; God and an insightful publishing house willing, there’ll come a sixth. Commissioner Thomas Boswell, anyone?

L’affaire Rosenthal

Ken Rosenthal

Ken Rosenthal (right), shown interviewing Red Sox shortstop Xander Bogaerts for Fox Sports at All-Star festivities. MLB Network decided Rosenthal’s comparatively mild critiques of Commissioner Nero Goldberg were still a little too harsh for the bosses’ comfort–even if they were published elsewhere.

A very long time ago, the bellettrist Albert Jay Nock counseled a protege named Frank Chodorov about writing: “Frank, don’t pick your reader up by the back of his neck and throw him downstairs. Lead him gently.” Whether Ken Rosenthal is aware of either of those two quiet giants of libertarian thought, he has been that kind of baseball writer, observer, and commentator.

Though he’s not given to rapid and bundled shafts of mirth, Rosenthal rarely fails to inform, instruct, and delight. He was required reading for a very long time on the Fox Sports website; he has been required reading at The Athletic since just about the day that journal was born. His additional presence at the MLB Network simply meant that the network benefitted from a well-seasoned reporter going deep as a finely-composed sauce.

Until it didn’t, as of Monday. If you thought the government government can be petty with in-house critics, for once it looks downright sanguine about them compared to baseball’s government.

The owners of the MLB Network decided that they just can’t have a known non-rabble rousing reporter criticising baseball commissar Rob Manfred on their (read: his) dollar. Never mind that Rosenthal’s apparent thought crimes occurred in June 2020 and weren’t even committed aboard MLB Network.

Permit me to take you back to baseball in suspended animation during the early months of the pan-damn-ic. Manfred and the owners attempted to renege on a deal to pay players full pro-rated salaries for 2020 whenever it might begin, even as they still pondered whether there would be even an abbreviated season. From his roost at The Athletic, Rosenthal (with Evan Drellich, the reporter with whom Rosenthal blew Astrogate wide open upon Mike Fiers’s whistleblowing) was having none of that:

What he wants now, according to sources, is to stop bickering with the union, start negotiating and reach an agreement that will bring the sport at least temporary order.

Yet for a guy who suddenly is looking for peace, Manfred sure has a funny way of showing it.

He and the owners, supposed stewards of the game, are turning the national pastime into a national punch line, effectively threatening to take their ball and go home while the country struggles with medical, economic and societal concerns . . .

The best commissioners offer statesmanlike presence and superior vision. Few ascribe those qualities to Manfred, and few would argue baseball is in a better place since he took over for Selig on Aug. 14, 2014. Rather than simply enjoy the fruits of the 2016 CBA, a lopsided victory for the owners, the clubs have gorged on them, alienating the players. And once again, they are valuing their own short-term interests over the long-term interests of the sport.

As critiques of baseball’s government go, Rosenthal (and Drellich) were mild sauce compared to numerous lights of varying statures. God and His servant Henry Aaron only know that when I want to compliment Manfred I’ve called him Commissioner Nero, fiddling while baseball burns. Or, Commissioner Goldberg, citing Manfred as a man giving an excellent if troublesome impression of how Rube Goldberg’s evil twin might have been, if Goldberg had had one.

Mild, schmild, MLB Network says. It iced Rosenthal for close to three months, while still paying his agreed-upon compensation, until the 2020 trade deadline at August’s end. When Rosenthal’s MLB Network contract expired at the end of 2021, the network decided not to renew him. Just why it merely iced him almost three months, then waited until his deal with them expired to let him go, is for mere speculation for now.

Under normal if no less tasteful circumstances, dumping actual or perceived in-house critics doesn’t require eighteen months to execute. The truly cynical might suggest MLB Network wanted to sustain a pretense of objectivity, even if it meant keeping Rosenthal on hand rather than dump him at once while honouring his contract otherwise. The less cynical might agree that dumping Rosenthal at once would have left MLB Network with a far worse look than it has now.

“The timing of this news could not be worse for MLB,” writes Sports Illustrated‘s Dan Gartland of Rosenthal’s purge. “The league’s status as a villain and a bully has been cemented during the ongoing lockout, and so even if Rosenthal’s departure was due to, as an MLB spokesperson told the [New York] Post, ‘natural turnover in our talent roster that takes place each year’ and not his 18-month-old criticism of Manfred, just the perception that the league has punished a well-liked and well-respected reporter for a fair critique of a widely despised authority figure is damaging to the network’s credibility.”

As the Boston Globe‘s Chad Finn notes, purging Rosenthal inflicted an unwarranted stain on the numerous reporters working there who lack Rosenthal’s profile:

[T]he decision to dump Rosenthal did their reputations no favors. Major League Baseball executives, particularly original network president and CEO Tony Pettiti, have insisted since the beginning that they want MLB Network to be editorially credible and they would not interfere with the journalistic duties of the correspondents.

Then, because the commissioner cannot accept that criticism comes with his job, the network goes and dumps the popular and respected Rosenthal for what were accurate rebukes? The perception is not fair, but Manfred’s actions implicitly suggest that the reporters who remain are in lockstep with how the commissioner’s office wants the league covered. At the very least, they now know what the consequences are for being critical of the boss.

Or, the bosses, if you remind yourself that Manfred serves at the owners’ pleasure and can be dumped by the owners any old time they choose it—provided, of course, that they pay the rest of his contracted-for salary. You know, just as the Yankees paid off in full all those decades ago, whenever George Steinbrenner decided to throw out the first manager of a season.

Since the lockout began, MLB Network has limited its live programming. MLB.com notoriously purged players’ faces from their stat pages. The site also published an FAQ on the collective bargaining agreement negotiations on day one of the lockout . . . entirely through the eyes of Manfred and his bosses, the owners.

Thus the most significant issue with professional sports leagues establishing their own media networks. They can be valuable resources for fans during off-seasons. But they can also become a league’s version of Izvestia. “No one is expecting Rosenthal to be allowed to bash Manfred on MLB Network,” writes Gartland, perhaps forgetting for the moment that Rosenthal’s bash wasn’t aboard the network, “but it’s refreshing when league-owned media outlets publish less-than-flattering stories.”

Weep not for Rosenthal, whose roosts at The Athletic (as a writer) and Fox Sports (as an on-air reporter/commentator) are at least as secure as a bank vault. Weep instead for the thinking person’s sport that’s been used, misused, and abused by a commissioner and his paymasters for whom genuine thinking proves beyond their pay grades.